Stitch Fix Campaigns

Graphic design, motion, logos

Design and content creation for emails, blog posts, social imagery, digital campaigns, and internal business initiatives. One time hand model. Click to enlarge.

Emails
Stitch Fix Love
Blog posts
The "For Every Body" Campaign

Emails

Emails were a big portion of my work at Stitch Fix. We wanted our emails to be a source of inspiration, delight, and insight for our clients. We created multiple versions of every email each week to target different demographics and different parts of the funnel to ensure that our communications were relevant to the recipient. Here are a few of my favorites.

Stitch Fix Love Logos

Stitch Fix Love and Styling Love are programs that help foster community and build stronger connections among our stylists and clients, who are spread across the country. I worked logos for these two initiatives, which were used on newsletters, greeting cards, and other swag.

Variations and construction
Drafts and exploration

Blog

The blog publishes stories about seasonal trends, style tips, outfit inspiration, and how-to guides for communicating with your stylist. Popular posts include the monthly 30 Days of Outfits, What Does Your Sign Say About Your Style, and How to Wear Athleisure. Here are some of my favorite graphics that I created for the blog.

What Accessories Does Your Sign Say You Need?

[full post]
Mockups and swipe reference for shooting
Sketches and exploration

Our Favorite Fall Shoe Trends This Year

[full post]
Photoshop build
Swipe reference

The "For Every Body" Campaign

A digital campaign to drive awareness and engagement in new and existing clients. We wanted to put out a body positive message showing how Stitch Fix selects clothing that fits your body and your style, no matter your shape or size. Assets include emails banners, and imagery for blog and social.

Full blog posts    [  1  2  3  ]
Digital Banners